"Incredible to work with. Very knowledgeable when it comes to technical nuances and what's needed to succeed as an advertiser. They listen, understand the objectives, and set realistic expectations. Give them a shot - you won't be disappointed."
Automotive PPC That Moves Inventory.
We run Google Search, vehicle ads, Meta, YouTube and Microsoft Advertising for dealers, service centers and automotive retailers, tied to live inventory and booked appointments.
20 minutes with a PPC specialist · Free · No obligation3 quick questions · Free 30-day plan · No obligation

- Google Partner
- Meta Business Partner
- Microsoft Advertising Partner
- Amazon Ads Verified
- Shopify Partner
- Google Analytics Certified
Every Vehicle Has a Different Buyer.
Automotive shoppers research for weeks. They compare models, prices, trims and financing across several sites before they ever contact a dealer. Service customers are different: when a warning light comes on, they want a trusted shop nearby, today.
We build sales campaigns around your inventory, with new, used and certified vehicles in separate campaigns and ads that update as stock changes. Service, parts and collision work each get their own campaigns, schedules and landing pages.
We measure what your managers care about: test drive bookings, credit applications, calls to the service desk and parts orders. That way budget moves toward the vehicles and services that bring people to the lot or the bay.
20 minutes with a PPC specialist · Free · No obligation3 quick questions · Free 30-day plan · No obligation
Where Drivers Shop and Search.
Vehicle and service searches happen across search, social and video. These are the channels we usually combine.
Google Search & Vehicle Ads
Make, model and service searches, with vehicle listings where they are available for your market.
Learn moreMeta Ads
Inventory and offer campaigns shown to in-market shoppers within the platform's automotive rules.
Learn moreYouTube Ads
Walkarounds, model launches and dealership videos that drive test drive bookings.
Learn moreResults From Automotive Accounts.
These figures come from our published case study of a multi-franchise dealership's YouTube campaigns.
Why Dealers and Shops Work With Us.
Campaigns that follow your stock
New, used and certified inventory managed so spend matches what is on the lot.
Fixed ops get their own budget
Service, parts and collision campaigns that keep the bays busy.
Video that sells vehicles
YouTube used for real bookings, not just views.
Clear reporting for managers
Bookings, calls and applications by campaign, in plain language.
One Account Success Manager
A dedicated contact who understands your brands and your departments.
Month-to-month terms
No setup fee and no lock-in, so budgets can follow sales events.
Automotive PPC by Business.
Each automotive business sells and services differently. Choose yours for a page written for that work.
New, used and certified inventory campaigns tied to test drives and leads.
View sector page →Repair and maintenance bookings from drivers searching nearby.
View sector page →Collision repair jobs, including insurance work, from drivers who need help now.
View sector page →Rental and lease bookings by location, season and vehicle type.
View sector page →Seasonal campaigns for RV and boat buyers, from show season to the summer rush.
View sector page →Bikes, ATVs and powersports sold to riders as the season begins.
View sector page →EV sales, charger installs and EV service for drivers going electric.
View sector page →Tire size and brand searches turned into installs and online orders.
View sector page →Part and fitment searches turned into sales through accurate product data.
View sector page →Fleet buyers and owner-operators for trucks, vans and trailers.
View sector page →Automotive PPC Questions.
Anything else, ask us directly. We reply within one business day.
Can ads update when vehicles sell?
Yes. We connect your inventory feed so ads reflect what is in stock, and sold vehicles stop showing.
Should service have its own budget?
Yes. Service customers search differently and convert differently, so separate campaigns stop sales from absorbing the whole budget.
Can you promote sales events and model-year clearances?
Yes. Sales events and clearance campaigns run for a set window with their own budget, then switch off when the event ends.
Does YouTube really bring in buyers?
It can. In our published dealership case study, YouTube campaigns drove test drive bookings at a tracked cost per booking.
Can you manage a dealer group?
Yes. Each rooftop gets its own campaigns and budget, with group-level reporting.
Rated 4.75★ Across 71 Reviews.
"The combined GBP and Google Ads approach drove a significant increase in local visibility and calls within 60 days. Excellent work, consistent results."
"We'd been hesitant to invest in YouTube Ads because we lacked in-house expertise. PPC Gems made it possible - they handle everything and the results speak for themselves."
Ready to Book More Test Drives and Service Visits? Let's Talk.
A free call to review your inventory campaigns and service ads.
Let's Move More Inventory.
Pick a time for a free 20-minute strategy call on Google Meet. A specialist looks at your ads or your plans with you, and you leave with your three priority fixes.Answer three quick questions to get a 30-day plan for your business, then pick a time to go through it with a specialist on a free 20-minute call.
- Dealer and service center experience
- Inventory-driven campaigns
- Bookings and calls tracked
- Month-to-month with no setup fees
- Replies within one business day
Pick a time for your free strategy callBuild your free 30-day plan
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Question 1 of 3
What should paid advertising do for your business?
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Roughly what do you spend on PPC each month?
Question 3 of 3
What's getting in the way right now?
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